Introduction to digital business and e-commerce

• The Definition of Digital Business and e-commerce Part 1
• The Definition of Digital Business and e-commerce Part 2
• The Difference Between e-commerce and Digital Business Part 1
• The Difference Between e-commerce and Digital Business Part 2

The concept of digital business strategy

• Managing digital business infrastructure Part 1
• Managing digital business infrastructure Part 2
• Digital business strategy Part 1
• Digital business strategy Part 2

Exploiting opportunities of new marketspaces in digital-business

• Gaining insights into new market spaces through the value curve Part 1
• Gaining insights into new market spaces through the value curve Part 2
• Pinpointing possibilities for new value creation Part 1
• Pinpointing possibilities for new value creation Part 2

A roadmap for digital business strategy implementation

• State The Mission Part 1
• State The Mission Part 2
• Determine the customer segments to target and the value proposition Part 1
• Determine the customer segments to target and the value proposition Part

Building digital business competence through concepts and cases

• Defining creativity and analytical ability and becoming a ‘catalyst for change’ Part 1
• Defining creativity and analytical ability and becoming a ‘catalyst for change’ Part 2
• Learning about digital business through case studies 1
• Learning about digital business through case studies 2

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