Publication Year: 2019
Related Topic: Branding, Digital Marketing, Marketing, Sales
Product #: 119-0407-001
Nick Woodman an Australian has a strong interest in the technology industry and attempts two entrepreneurial works by creating websites after finished from college, but later failed. Woodman discovered that when people need to document their action during the extreme moment. It happened when Woodman faced the problem when he tried to capture his picture when doing surfing. This happened during Woodman visits to Australia and Bali, that is why GoPro idea was born in Australia. This philosophy also being adopted by Woodman, when naming his first drone product, and from several sources found that Woodman believes that GoPro tried to capture the sense of karma, when people according to Woodman may adopt mind-expanding, and spirit expanding in nature, through using GoPro. GoPro warned investors early last year that 2016 would be rough, financially. Today’s announcement shows that GoPro tallied $1.185 billion in revenue in 2016, which is almost $200 million below the company’s projections from last February, and a sizable drop from its $1.6 billion total in 2015, and as reported, earning missing mostly come from Karma.